TMA: Talent Motivation Analysis
Understand what motivates employees. Improve hiring, development and teamwork.
The right match is about more than skills and experience. TMA gives you clear insight into 22 drivers, 44 talents and 53 competencies. This helps you make better decisions when hiring, developing employees and strengthening teams.
- Reduce mismatches in recruitment and selection
- Faster, stronger onboarding
- Better leadership conversations and coaching
- Improved team performance and collaboration
- Greater engagement, job satisfaction and retention
Curious to see what this looks like in practice?
Do these questions sound familiar?
- Why is our employee turnover increasing, even though the labour market is already tight?
- How can we retain talented employees and increase engagement?
- How can we get onboarding right from the start?
- How can we improve leadership, performance and collaboration within teams?
- How can we reduce the risk of mismatches when hiring new employees?
TMA gives you both the data and the language to address these questions objectively while keeping people at the centre. Not based on assumptions, but on insight.
Using TMA: where do you want to make a difference?
Recruitment & selection
- A stronger match with both the role and organisational culture, reducing the risk of mismatch
- Better interviews supported by objective input
- Competency matching: quickly identify what energises someone and where potential risks lie
Onboarding & development
- Help employees become productive more quickly through targeted development actions
- Gain insight into learning and development styles
- Practical input for personal development plans, coaching and career progression
Leadership & teams
- Better leadership conversations, with a shared language for behaviour and motivation
- Smarter allocation of tasks based on talent
- Greater ownership, job satisfaction and performance
What is the TMA Talent Motivation Analysis?
TMA is a scientifically grounded method based on positive psychology. It provides insight into behaviour, drivers, talents and development potential. You receive clear, constructive reports that can be used directly for recruitment, development, leadership and team-related challenges.
How the TMA process works
- Introduction & objective: together, we define the question and goal, whether it concerns recruitment, development or teams.
- Online TMA questionnaire: the participant completes the assessment online.
- Report(s): you receive an individual report and/or team reports.
- Talent discussion(s) / team session: we discuss the results and translate the insights into practical actions.
- Application: the outcomes can be used in anything from selection interviews and development plans to team agreements.
What clients say about TMA and working with us
Using TMA: choose the approach that suits you
Recruitment & selection
When: For growth, replacement hires, critical roles or recurring mismatches.
What you get:
- Individual talent analysis with practical insights
- Optional competency profile and match
- Interview input and targeted questions
Onboarding & development
When: when you want to accelerate onboarding and retain talent.
What you get:
- Insight into drivers, sources of energy and areas for attention
- Concrete development directions and a practical conversation guide
- Practical follow-up for managers and HR
Leadership & teams
When: when a team is growing, has many new members, collaboration is not running smoothly or performance is declining.
What you get:
- Insight into talents, behavioural preferences and team potential
- Overlap and gaps: where is the team losing energy and performance?
- Team agreements for collaboration, communication and role allocation
Results reported by organisations using TMA
- 25% | lower recruitment costs
- 30-50% | lower employee turnover
- 15% | lower sickness absence
- 87% | feel more engaged
- 85% | feel more valued
- 85% | have a more positive view of their employer
Based on research and findings from sources including TNO,
the TMA method, ManpowerGroup, Hay Group and Effectory.
Your TMA partner: Marina Dekker
TMA delivers the greatest value when both the feedback and its practical application are done well. That is why Exactpi works with Marina Dekker, a certified TMA professional. Marina connects what motivates people with what the organisation needs, helping talent become visible and supporting sustainable improvements in performance.
- 25 years of experience in the recruitment industry
- 10 years of experience at Exactpi
- People-focused and results-driven, always translated into what you can do differently tomorrow
Frequently asked questions about TMA
Interested in the opportunities
TMA can offer?
Let us help you create a working environment where employees feel seen, heard, valued and engaged. Ready to experience the unique value of TMA? Contact Marina Dekker, certified TMA professional, today for an introductory meeting and discover how Exactpi Recruitment can make a difference for your organisation.






